Sanrio 2025 Ranking Revealed: Who’s the Most Popular Character This Year?

The results are in! The annual Sanrio Character Ranking—one of the most anticipated events among fans around the world—has unveiled its 2025 winners. After five consecutive years at the top, Cinnamoroll finally lost the crown, but remains a fan favourite in both global and Hong Kong charts. In this article, we’ll take a closer look at the top 10 most popular Sanrio characters of the year, exploring their origin stories, debut years, personality traits, signature colours, and style inspirations. We'll also share how each character ranked in Hong Kong, and offer jewellery style pairings that match their unique vibes.

🥇 No.1 Cinnamoroll

First Appearance: 2001

Signature Colours: White, Baby Blue

Why It's Popular: After dominating the rankings from 2020 to 2024, Cinnamoroll narrowly lost the top spot but still holds a special place in fans’ hearts as the ultimate "sky angel."

Cinnamoroll is the lovable café pup from the clouds, instantly recognisable with his long floppy ears that let him fly. Dreamy, gentle, and shy, he’s everyone’s favourite sweetheart.

Jewellery Pairing: Opt for soft pastel tones and dainty platinum or pink tourmaline pieces. Cloud or star-shaped pendants perfectly capture his whimsical spirit.

🥈 No.2 Kuromi

First Appearance: 2005 (as a rival character in the My Melody anime)

Signature Colours: Black, Purple, Lilac

Why It's Popular: The ultimate goth sweetheart. With her rebellious charm, Kuromi has skyrocketed in popularity, especially among Gen Z girls.

Kuromi might look tough with her black jester hat and skull motif, but deep down, she’s loyal, emotional, and fiercely expressive.

Jewellery Pairing: Go bold with gothic-luxe styles. Think black onyx, amethyst, and platinum or black gold accents to reflect her edgy yet adorable personality.

🥉 No.3 Hello Kitty

First Appearance: 1974

Signature Colours: Red, White, Pink

Why It's Popular: A timeless global icon. Hello Kitty continues to inspire across generations, maintaining a steady spot in the top three.

Designed by Yuko Shimizu, Hello Kitty stands for kindness, innocence, and friendship—represented by her iconic red bow and silent smile.

Jewellery Pairing: Embrace the classics with ruby or pearl pieces. Ribbon-shaped earrings or pendants evoke her cheerful, ever-youthful essence.

No.4 Pompompurin

First Appearance: 1996

Signature Colours: Cream Yellow, Caramel Brown

Why It's Popular: After years in the top five, Pompompurin finally takes the global crown, ending Cinnamoroll’s reign—a true comfort character comeback!

This beret-wearing golden retriever is known for his love of pudding, naps, and snuggling with friends.

Jewellery Pairing: Think warm hues like citrine or amber, paired with soft, rounded jewellery shapes or puppy motifs to exude daily charm and cuteness.

No.5 Hangyodon

First Appearance: 1985

Signature Colours: Aqua Blue, White

Why It's Popular: A dark horse favourite brought back into the spotlight through meme culture and nostalgic love.

Quirky and kind-hearted, Hangyodon is a fish-like character with expressive eyes and a goofy charm.

Jewellery Pairing: Dive into ocean-themed accessories—think aquamarines, sapphire waves, or water ripple textures that highlight his humorous, lovable nature.

No.6 Pochacco

First Appearance: 1989

Signature Colours: Black & White, Bright Blue

Why It's Popular: Known for his sporty look and upbeat personality, Pochacco is winning over a new generation of fans.

A jogging pup dressed in trackwear, Pochacco is all about health, fun, and friendship.

Jewellery Pairing: Choose minimalist silver pieces, sporty charm bracelets, or dog-themed accents to reflect his energetic vibe.

No.7 Minna no Tabo

First Appearance: 1984 (hugely popular in Japan and Hong Kong only)

Signature Colours: Blue, White, Red

Why It's Popular: A nostalgic favourite in Hong Kong, reminding many of their childhood days of learning good manners and kindness.

Tabo is a cheerful boy known for promoting respect and community values through simple, heartfelt stories.

Jewellery Pairing: Try clean and subtle styles like shell or pearl jewellery, or initial-stamped pieces that reflect innocence and sincerity.

No.8 My Melody

First Appearance: 1975

Signature Colours: Pink, White, Red

Why It's Popular: Her fairy-tale sweetness and enduring charm continue to win hearts, especially among those who love feminine elegance.

The red-hooded bunny from the forest, My Melody originated from the Little Red Riding Hood tale and has grown into a soft-spoken icon of love and grace.

Jewellery Pairing: Soft pink tourmalines, pearls, and floral motifs echo her gentle and romantic energy.

No.9 Ahirunopekkle

First Appearance: 1990

Signature Colours: White, Blue, Red

Why It's Popular: With retro appeal and joyful vibes, this happy-go-lucky duck has made a surprising return to the top 10.

Ahirunopekkle loves singing, dancing, and wearing his red cap and blue tee—he’s the epitome of cheerful spirit.

Jewellery Pairing: Bright gems like yellow sapphires or blue glass beads paired with playful designs capture his fun-loving essence.

No.10 Kerokerokeroppi

First Appearance: 1988

Signature Colours: Green, White

Why It's Popular: An old favourite makes a bold comeback with his unique look and quirky personality.

Living by Donut Pond, Keroppi is a smart, adventurous frog who’s always brimming with ideas.

Jewellery Pairing: Choose green-toned gemstones like peridot or green quartz, with frog or ripple-themed jewellery that represents energy and wit.

Discover Your Inner Character Style

Sanrio characters are more than just adorable—they’re reflections of personality, memories, and style. Whether you’re drawn to the dreamy vibe of Cinnamoroll or the bold charisma of Kuromi, each character offers a unique lens through which to explore your fashion and jewellery preferences. Which one feels most like you? Let your favourite Sanrio friend inspire your next jewellery pick and shine bright with charm every day!